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Old Navy Gets a High-Tech Makeover

Brittany Perry

Old Navy

Old Navy is stepping into the future of retail with the rollout of a powerful new in-store technology designed to improve both employee efficiency and the customer experience. The retailer has partnered with RADAR, a cutting-edge platform that combines RFID, AI, and computer vision to track and locate inventory in real time across its 1,200 U.S. stores.

 

With this system in place, store associates can instantly locate products—whether they’re on the sales floor, in the stockroom, or even misplaced. This reduces the time customers spend waiting and helps ensure shelves are fully stocked. It also enables faster order fulfillment for online purchases, helping Old Navy keep up with today’s demand for seamless omnichannel service.

 

This move is part of Old Navy’s broader strategy to modernize its retail operations by integrating advanced digital tools. By giving associates real-time data and better visibility into product availability, the company hopes to drive both sales and customer satisfaction.


In a time when retailers are pressured to do more with less, Old Navy is proving that smart tech isn't just for Silicon Valley—it's a game-changer for the fitting room too.

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